red moon

brand identity and packaging concept

This project was created as a passion project and brand concept to encourage a friend to turn her craft into a small business. Designed for the eco-conscious and spiritually aware market, the Red Moon hair and body shampoo bar combines traditional craftsmanship with mystical symbolism. The distinctive marbling on the packaging was hand-dyed using Indian inks on paper, ensuring a rich, organic texture, while the central logo pairs a bold red moon with a geometric triangle to evoke the imagery of an all-seeing third eye. It stands as a vibrant, handmade identity crafted specifically to resonate with vegan, bohemian, and holistic beauty lovers.